Omar Taher
Direct Response Copywriter | Email Expert | Purveyor of Clicks
You’ve got them on your list… Now what?
Your email list can either be a marketing purgatory where unread emails wander aimlessly for eternity…
Or a heavenly saint of ROI. *cue angelic voices*
Problem is, you’re not just competing with dozens of messages in their inbox every single day,
You’re also up against your prospect’s inherent inertia.
Inaction is the human default unless we can see, touch, smell, hear, or feel something that JOLTS us out of this state.
The solution?
Wake them from their defensive daze with email ‘infotainment’ that:
➡️ Educates, inspires, and implants new beliefs adjacent to your sale.
➡️ Shows the reader that their problem can be solved by your unique solution.
➡️ Satisfies their burning desire for change and leaves them better off – everyone wins.
OH HEY THERE.
I guess this is the part where I introduce myself… eh?
I’m Omar.
Copywriter, direct response marketer, and human nature nerd living in Denver.
When I first started writing for clients, most copy—especially emails—felt stale.
Transactional. Lacked OOMPH. Y’know… that Special Sauce ™️
Just words gratuitously smothered in AI – filtered through generic formulas.
After 6 months of cranking out this “flea-market” style of emails and hardly selling anything, I was dead tired and fed up.
I even doubted if this was the right career path for me.
I gave it one last shot and started studying emails that successfully sold to me.
What was it about these that felt so visceral and persuasive?
I discovered that these emails entertained, empathized, and educated through a boatload of storytelling and Cold. Hard. Facts. Remember those?
Turns out, these kinds of emails build a hell of a “know, like and trust” bond with your readers.
Translation? More Raving Fans. More Moolah. More Bling Bling to make financially unwise decisions (hey, no judgement here).
Today, I help clients prospects do this through email with the copy I write.
Oh… and of course the entire technical side of email marketing – deliverability, a/b testing, segmenting, etc. I do all that jazz too.
Want to learn more about writing persuasively? Snag my free guide here.
Or mill around my website. It’s your life, man.
Services
Epic Email Sequences
For your essential email sales needs and in your brand voice. Welcome, launch, automations, all of it.
Doctor Deliverability
Do the ESPs have beef with you? No bueno. I put on my stethoscope and fix your deliverability issues.
Nurturing Newsletters
Boring emails begone. Increase your customer lifetime value with value delivered right to your prospect’s emails.
Funnel and Copy Audit
Are your emails not working for you? A deep dive with actionable advice you can implement immediately.
Working with Omar was a joy. Love his empathetic approach to writing and appreciated his willingness to pivot accordingly. Perfect fit for up-and-coming marketing ventures or projects.
I’m a virtual/personal assistant with newly launched services. Omar is nothing short of intentional when it comes to his copywriting and really brought out the best in what I had to offer my clients. He was deliberate and creative in my website’s makeover and I’m looking forward to working with him again!
Omar did great work! I have zero complaints!
